Customer Communications Overview

Our platform provides a flexible system for customer communications, including emails, marketing messages, and printable documents (PDFs). These communications are generated dynamically to ensure personalized and relevant content for each recipient.

Templating with Liquid

We use Liquid  as the primary templating language for rendering all customer-facing documents:

• PDFs: Generated using Liquid templates to create dynamic, data-driven documents.
• Emails & Messages: Both use Liquid to inject dynamic content, such as customer names, order details, and more.

Email Templates: Liquid + MJML

Email templates use a combination of Liquid and MJML :

• File extension: .mjml.liquid
• Rendering order: Liquid is rendered first to inject dynamic data, then the resulting MJML is compiled to responsive HTML.
• Benefits: This approach allows for highly customizable, responsive emails that look great across all devices and email clients.

Summary

• All customer communications are powered by Liquid templates for dynamic content.
• Emails use MJML for responsive design, with templates written as .mjml.liquid files.
• This system ensures your communications are both personalized and visually appealing.

For more details, see the documentation on MJML basics and Liquid usage.